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Food & Beverage (artisan bakery, DTC subscription)Sourced

Case Study: Atome Bakery accelerates revenue 30% MoM after migrating to Recharge

Atome Bakery Case StudySourced & dated by Case Study Desk
Key facts · TL;DR
Company
Atome Bakery
Industry
Food & Beverage (artisan bakery, DTC subscription)
Challenge
Prior platform (Skio) needed developer work for routine changes and lacked native fixed-price bundling.
Headline result
Migrated from Skio and accelerated revenue 30% month-over-month

Key results

30%
revenue growth month-over-month
after migrating to Recharge
25%
increase in conversion rate
15%
increase in AOV

The challenge

Atome Bakery, a Vancouver online bakery selling artisan sourdough and baguettes by subscription, found that routine updates on its existing platform, Skio, required developer intervention. Fixed-price bundling, central to its subscription model, was not natively supported, forcing constant workarounds. For a lean team without a full-time developer, inconsistent integrations with tools like Gorgias and Klaviyo added further friction.

The solution

Atome migrated to Recharge and, working with a vetted Recharge partner, rebuilt its build-a-box subscription experience in a few weeks, clarifying one-time versus subscription orders and smoothing cross-sells. It adopted Recharge Referrals to replace a third-party tool and used the platform's retention and loyalty features, supported by a dedicated Customer Success Manager.

Before, everything felt like a custom job. Every update or change had to go through developers, which slowed us down. With Recharge, everything connects cleanly.

LN
Lucas Navilloz
Chief Bread Officer, Atome Bakery

The results, in context

Recharge reports Atome Bakery accelerated revenue 30% month-over-month after migrating, alongside a 25% increase in conversion rate and a 15% increase in average order value. Figures are quoted from Recharge's published customer story and dated to that public source.

Products used

Recharge SubscriptionsRecharge BundlesRecharge Referrals