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Case Study: Deezer runs 142% more campaigns per week with monday.com

Deezer Case StudySourced & dated by Case Study Desk
Key facts · TL;DR
Company
Deezer
Industry
Technology
Challenge
Managing global campaigns on outdated tools
Headline result
+142% campaigns per week

Key results

142%
Increase in campaigns per week
250%
Increase in customers reached
483%
Increase in customer engagement
~500%
Growth in streams from campaigns

The challenge

The music-streaming company managed projects and cross-team collaboration on Google Suite, with limited visibility across projects and information buried in spreadsheets. Teams lacked clear status tracking and struggled to coordinate campaigns across global regions.

The solution

Deezer adopted monday work management to build centralized pipelines for business-development teams, migrate legacy CRM workflows, configure campaign-performance dashboards, and enable cross-regional visibility.

We see a lot more collaboration and brainstorming between our different teams globally. Now our editorial team in Saudi Arabia can see the campaigns that our team in Istanbul or in Casablanca are sending out.

YB
Yoav Banai
Vice President of Customer Engagement, Deezer

The results, in context

monday.com reports a 142% increase in the number of campaigns per week, a 250% increase in customers reached, a 483% increase in customer engagement, and roughly 500% growth in streams generated from campaigns.

Products used

monday.com monday work management