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Case Study: JCDecaux reaches 95% active learners and saves £75K a year with Go1

JCDecaux Case StudySourced & dated by Case Study Desk
Key facts · TL;DR
Company
JCDecaux
Industry
Media & Advertising
Challenge
Low engagement and fragmented L&D content
Headline result
JCDecaux lifted active learners from an estimated 20% to 95% and cut £75,000 in annual L&D costs within a year of moving to Go1.

Key results

95%
Active learners
up from ~20% in one year
£75K
Annual L&D cost savings
via platform consolidation
60%
Increase in course completions
375%
Increase in active learners
in one year

The challenge

JCDecaux's outdoor advertising workforce faced low learning engagement, with active learners estimated at around 20%. The L&D team needed relevant content for its UK-based workforce and wanted to consolidate tools to control costs.

The solution

JCDecaux adopted Go1's content library integrated with Workday, giving employees seamless access to compliance and skills training. The team consolidated platforms and aligned training to its workforce.

We reached 95% active learners — that's a 375% increase in just one year.

NR
Nikki Redman-Wray
Head of Grow, JCDecaux

The results, in context

Within one year, active learners rose from an estimated 20% to 95%, a 375% increase, while course completions climbed 60%. Platform consolidation saved £75,000 in annual L&D costs, and learning engagement exceeded the target by 10%.

Products used

Go1 Go1 content libraryGo1 Go1 platform