Marketing automationSourced
Case Study: Iterable cuts software capitalization time 98% with Jellyfish
Iterable Case StudySourced & dated by Case Study Desk
Key results
The challenge
Iterable's monthly software capitalization process required many hours of manual work to track and allocate R&D costs and produce accurate financial reporting.
The solution
Iterable used Jellyfish to track and allocate R&D costs in real time and automate its capitalization process.
“One of the things I love about Jellyfish is this concept of high-level alignment. It tells you right away where your resources are deployed into broader categories.”
JSJeff SingDirector of Engineering, Iterable
The results, in context
Iterable reported a 98% reduction in the time spent on software capitalization, cutting nearly 24 hours from the monthly process.
Products used
Jellyfish Software CapitalizationJellyfish Allocation