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Case Study: Smartsheet drives a 12% iCSAT boost and 60% efficiency gain with Level AI

Smartsheet Case StudySourced & dated by Case Study Desk
Key facts · TL;DR
Company
Smartsheet
Industry
Software
Challenge
Manual QA left the support team without quantifiable insight into agent performance or customer frustration.
Headline result
Turning support 'feelings' into facts with automated QA and unified insights

Key results

12%
iCSAT score increase
internal CSAT rose from 2.95 to 3.31, Feb-Jul
60%
Contact center efficiency gain
over two years

The challenge

Smartsheet's support team relied on manual processes to analyze agent performance and customer data. They lacked quantifiable insights to identify at-risk accounts, understand customer frustration, and advocate for product improvements to leadership. Decisions were driven by anecdotes rather than data spanning Support, Professional Services, and Finance.

The solution

Smartsheet deployed Level AI's AutoQA to modernize quality checks, Voice of the Customer for team-specific dashboards, and AI Workers to analyze transcripts using natural-language queries. The tooling let the team replace busy work with targeted coaching and surface customer sentiment as measurable data.

That's been the power of Level for us. It's no longer just debating. These are facts. These are customers' words.

CF
Corinne Flanagan
Senior Manager of Enablement and Quality, Smartsheet

The results, in context

The internal customer satisfaction score climbed from 2.95 to 3.31, a 12% increase, over the February-to-July period. By swapping manual QA analysis for targeted coaching, the team improved contact center efficiency by 60% across two years, and leaders began relying on the dashboards for decisions.

Products used

Level AI AutoQALevel AI Voice of the CustomerLevel AI AI Workers