Case Study: Taking Shape saw a 216% conversion lift from Bazaarvoice Social Commerce galleries
Key results
The challenge
Taking Shape, an Australian plus-size fashion retailer, wanted to convert social media engagement into measurable ecommerce results. Having already used Bazaarvoice Ratings and Reviews, it looked to extend user-generated content across its site and social channels.
The solution
The retailer adopted Bazaarvoice Social Commerce tools, including Galleries, Showroom, Reveal, and Like2Buy, to collect shopper content and make it shoppable across its website and social profiles.
“Having used the Bazaarvoice Ratings and Reviews platform, which is best-in-class, adding on Social Commerce made sense. Bazaarvoice provides that professional, trusted partnership that we can rely on.”
SCStacey CrommelinHead of Digital and Customer Engagement, Taking Shape
The results, in context
Taking Shape reported a 216% lift in conversion when shoppers interacted with Galleries, a 15% lift in average order value, and a 58% lift in time on site. Its Like2Buy links reached a 77% click-through rate within three months.