Case Study: Hurst Review cuts costs 20% switching to Insightly
Key results
The challenge
Hurst Review, a Mississippi-based nursing-exam preparation company, had used Microsoft Dynamics for over a decade. The legacy CRM suffered from poor mobile adoption, a complex user experience, weak website integration, and difficulty reporting on key metrics.
The solution
Hurst Review migrated to Insightly's unified CRM and marketing platform and engaged Insightly Professional Services to build eight custom integrations connecting web data to the platform.
“It was seamless to work with Insightly Professional Services on these eight integrations. We sat down and told them what we needed. In each case, they said they could help us hit our goals.”
KGKeith GardnerVice President of Sales and Marketing, Hurst Review
The results, in context
Hurst Review achieved 20% cost savings by switching to Insightly, improved sales velocity, and cut reporting from half-day data consolidation to at-a-glance dashboards.