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Case Study: Intercom cuts Fin AI's time to first token 60% with Honeycomb

Intercom Case StudySourced & dated by Case Study Desk
Key facts · TL;DR
Company
Intercom
Industry
Software
Challenge
Observing and operating an AI support agent at scale
Headline result
Median time to first token reduced 60%

Key results

60%
Reduction in median time to first token
below 8s as of Mar 2025
2s
Shaved off median time to first token
single optimization
~100/day
Changes shipped
across 20 teams

The challenge

Intercom operates Fin, an AI agent for frontline customer support, with hundreds of engineers across 20 engineering teams shipping around 100 changes per day. Understanding and optimizing latency in a high-throughput AI system required deep observability.

The solution

Intercom used Honeycomb to observe and operate Fin.ai, tracing latency contributors such as time to first token and iterating on targeted optimizations.

The results, in context

Intercom reported a 60% reduction in median time to first token, bringing it below eight seconds as of March 2025, with a single optimization shaving two seconds off that median. Teams ship roughly 100 individual changes per day.

Products used

Honeycomb Distributed TracingHoneycomb Queries