Case Study: Lectric eBikes turns guided selling into a 2,596% ROI with Okendo Quizzes
Key results
The challenge
Lectric eBikes sells a high-consideration product where shoppers, especially first-time eBike buyers, can struggle to tell models apart. The brand wanted to guide shoppers to the right option and build purchase confidence.
The solution
Lectric eBikes built a guided-selling funnel with Okendo Quizzes, recommending the right model based on how a shopper plans to ride. The quiz was used to reduce hesitation on a high-price purchase.
“A high-price purchase demands high confidence—and Okendo Quizzes deliver the clarity that drives conversion.”
RLRachel LaubacherDirector of Retention Marketing at Lectric eBikes
The results, in context
Lectric eBikes reports a 2,596% ROI, a 3.5 percentage-point increase in conversion rate, and a 50% increase in average order value with Okendo Quizzes. The figures are quoted from the company's published Okendo customer story and dated to that source.