Case Study: ListReports scales subscriptions 5X and cuts 2,000 plans to 10 with Ordway
Key results
The challenge
ListReports provides marketing tools for real estate agents and lenders, serving 250,000 agents and 9,000 lenders across split, channel, and group billing structures. Billing was highly manual, involving spreadsheets and workaround processes that made it difficult to scale.
The solution
Ordway simplified ListReports's product hierarchies and automated monthly invoicing, consolidating contracts into a unified system that bills varying plan structures and terms automatically.
“By Ordway focusing on being our billing solution we can really focus on the things that drive our business and our customer forward.”
ASAjay ShahCEO and Co-Founder, ListReports
The results, in context
With Ordway in place, ListReports scaled subscription management for its customer base 5X and reduced the number of billing plans from 2,000 in Stripe to 10 in Ordway, with invoices now sent automatically.