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Case Study: Nitrogen Wealth drives 23x influenced ROI and triples sales-accepted opportunities with Metadata

Nitrogen Wealth Case StudySourced & dated by Case Study Desk
Key facts · TL;DR
Company
Nitrogen Wealth
Industry
Financial Software (Wealth Management Technology)
Challenge
Scaling multi-platform ads solo
Headline result
23x influenced ROI

Key results

23x
Influenced ROI
14.45x
Return on triggered pipeline
3x
Higher sales-accepted opportunities
Same budget

The challenge

Nitrogen Wealth (formerly Riskalyze) ran digital advertising across multiple ad platforms with a single team member. Scaling spend while proving return across channels was difficult to manage manually.

The solution

Nitrogen Wealth used Metadata to run and scale campaigns across its ad platforms from a single operator, supported by strategy sessions.

I'd be shocked if not everyone has heard of Metadata because I'm constantly singing your praises and passing around reports.

KS
Kylee Schreck
Senior Digital Marketing Manager, Nitrogen Wealth

The results, in context

Nitrogen Wealth achieved 23x return on influenced pipeline and 14.45x return on triggered pipeline. On the same budget, the company tripled its sales-accepted opportunities.

Products used

Metadata Metadata Campaigns