Case Study: Poka triples deployment frequency with LaunchDarkly
Key results
The challenge
Poka's release process was unpredictable, with code freezes lasting more than two weeks, manual and error-prone deployment steps, late-night troubleshooting, and difficulty scaling development operations.
The solution
Poka adopted LaunchDarkly feature flags for release management, operational flags for configuration and circuit-breaker control, and entitlement flags for pricing-plan management, requiring every change to go behind a flag.
“If anything goes wrong, it's a matter of minutes to investigate and shut down the flag.”
MBMarc-Alexandre BérubéDirector of Engineering, Poka
The results, in context
Poka tripled its deployment frequency and doubled its monolith commit rate, with the backend team now deploying at least once a day. Incident response dropped to a matter of minutes, and Poka reached its 19th consecutive release without an impactful incident.