Case Study: Wehkamp cuts operational costs 70% and doubles revenue with Databricks

Key results

The challenge

Wehkamp, a Dutch online retailer, ran a traditional data warehouse that couldn't scale to support its business growth, creating data silos that slowed innovation and time-to-market for new features.

The solution

Wehkamp moved to Databricks on AWS for a unified, collaborative analytics platform that democratized data access and enabled rapid machine learning model development and deployment at scale.

The results, in context

Wehkamp reported a 70% reduction in operational costs and a 2x increase in revenue driven by increased customer engagement, while building hundreds of models per day.

Products used