Mobile Top-UpSourced
Case Study: Ding gains 4% authorisation uplift in the UAE with Adyen
Ding Case StudySourced & dated by Case Study Desk
Key results
The challenge
Ding operates a global mobile top-up platform serving prepaid users across many countries. Expanding in the Middle East required local acquiring capability and stronger card authorisation performance in the region.
The solution
Ding used Adyen's local entity in the region for local acquiring and applied Network Token Optimisation to improve card authorisation on its transactions.
“Adyen helped facilitate our expansion in the Middle East thanks to its local entity over there and we're noting an uplift in authorisation in the region.”
MEMicheál EganHead of Payments, Ding
The results, in context
Ding reported a 4% uplift in card authorisation rates in the UAE with Adyen's Network Token Optimisation. The company credits Adyen's local presence for facilitating its Middle East expansion.
Products used
Adyen Network Token OptimisationAdyen Local acquiringAdyen Global payment methods