Case Study: Sophos increases viewership by 225% with Vidyard hosting
Key results
The challenge
Sophos, a cybersecurity company, needed a video-hosting approach that could scale its technical and support content while remaining simple to maintain. It wanted the flexibility to meet technical requirements without heavy engineering effort.
The solution
Sophos used Vidyard hosting as part of its video production strategy, using analytics to identify content gaps and improve its support and customer content.
“Vidyard is an integral tool in our video production strategy, as it gives us the flexibility to implement our technical requirements while being simple and well thought-out enough to not require code editing for minor changes.”
FSFlorentino SanchezSr. Director, Digital Customer Support & Global Support Readiness, Sophos
The results, in context
After adopting Vidyard hosting, Sophos reported a 225% increase in viewership, along with better content creation driven by newly identified content gaps.